“In every conceivable manner, the family is link to our past, bridge to our future.” Alex Haley
A Window That Bruno Opened Every Day
Sometimes, the most beautiful stories are born from an unexpected encounter, from a glance that changes everything.
Bruno was closing the window of our shop, overlooking the Grand Canal, when he saw me passing by. I was a young tour guide, telling a group of visitors the history of the Rialto Bridge. Our eyes met for an instant that felt like an eternity. I would have never imagined that this moment would mark the beginning of a love that would last 35 years, through joys and sorrows, unforgettable moments, and challenges faced together. When my husband Bruno passed the baton of this wonderful reality to me, I never had any doubts: our family is the beating heart of Eredi Jovon.
This is not just a jewelry store, nor just a brand. It is the story of a passion that runs through our veins for generations, the tradition of an ancient craft that symbolizes our family bond.
Since 1934, when Grandfather Luciano opened our first shop on the Rialto Bridge, we have always believed that the true value of a piece of jewelry is not only in its beauty but in the hands that create it and the stories it carries.
Our Jewelry: A Piece of History, A Piece of Us
Every cameo we create is not just a precious object but a fragment of our family history. We engrave each piece with the same care and love with which the most precious family memories are passed down. Every time one of our customers chooses a cameo, they are not just buying jewelry: they are taking with them a piece of our past, a piece of our family. Over time, that jewel will become part of their own story, passed down and cherished as a symbol of love and remembrance. A unique and unrepeatable connection will be created between our family and theirs, a bond that no industrial brand could ever offer because our essence is made of tradition, emotion, and real people.
And some things cannot be bought with money, like in any ordinary boutique where, in the end, you are just a number. These are values that must be understood, felt with the heart, loved, and nurtured over time, to then be passed on to one's family. Those who do not understand this, even with all the money in the world, will never truly own the object, because they will be buying a thing, not an emotion.
Say what you want (I am 80 years old and have broad shoulders), but money cannot buy love, respect, or, unfortunately, even health.
Our story is not just a chronicle of days spent side by side but a weave of passions, sacrifices, and shared dreams. We have built a family and preserved a precious heritage: the art of cameo and coral craftsmanship. Eredi Jovon is not just a brand; it is the symbol of a love that has turned into tradition, of a bond reflected in every jewel we create.
A family story that seems taken from a movie script but is absolutely real because sometimes reality surpasses imagination.
Coral: The Magic of the Sea in Our Jewelry
Italian Coral has always held a special meaning for us. It is not just a precious stone but a symbol of protection and luck. My husband Bruno firmly believed that coral was a bridge between the sea and our art, which is why we have always selected only the finest Mediterranean coral, working it with a passion that today I, my son Marco, Alessio, and our team continue to pass on.
Every coral bracelet, necklace, or ring that leaves our workshop carries with it the story of skilled hands, of tradition, of a Venice that still breathes the centuries-old heritage of the Serenissima.
A Legacy of Passion and Family
Over the years, I have seen customers return with their children, eager to purchase a jewel that continues their family tradition. This is the greatest gift we can receive: knowing that our cameos and corals become witnesses of stories, memories, and emotions that pass from generation to generation in your families as well.
Today, when I walk into the shop and see Ugo wagging his tail happily, my son Marco at the computer replying to your emails, Alessio with his hands covered in carving dust, Orietta and Roberta organizing the day, and Giorgio, who, despite his 80 years, is always present, I know that our work is not just a profession but a promise: the promise to keep alive a tradition that does not belong only to our family but to everyone who loves true art, authentic craftsmanship, and the magic of a jewel that tells a story. Ours is a promise of Traditional Italian Craftsmanship, as we say on the homepage of our website. What greater tradition is there than that of a Family?
Would you like to know who I'm talking about? Click on this post and meet the Jovon family in person!
Eredi Jovon: More Than a Brand, a Family
We are not just a jewelry store. We are a family that welcomes you into its home, telling its story through every cameo and every piece of coral.
If you have visited us on the Rialto Bridge, you know exactly what I mean. If you haven't met us yet, we invite you to come. We will share our story with you, and who knows, maybe you will find a piece of us to take with you.
With love and the same passion as always.
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